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Automation & AI

CRM workflow automation your team can understand.

Some work repeats often enough to deserve a rule: assigning an enquiry, reminding an owner or preparing the next task. Pixie CRM workflow automation helps connect those events with the records they affect. The aim is to reduce avoidable repetition while keeping responsibility clear when the situation needs judgement.

Workflow Automation · an example workflow
01Customer context02Team action03Result checked
  1. 01Customer context
  2. 02Team action
  3. 03Result checked

Keep the customer context, responsible person and next step together. Start with a familiar task, agree the information the team needs and check the result with the people who will use it.

Learn with Pixie CRM

Build a clear checklist handover

Follow real application screens at your own pace, with English captions and a matching written guide.

All video tutorials

1:31 English captions

Configure and verify ordered checklist handover

Configure an ordered Pixie CRM checklist workflow with live clicks. Save the completion rules, review Ready and Waiting stages and reopen the task to verify the sequence.

1:44 English captions

Complete a checklist stage and release the next

Complete a Pixie CRM checklist stage with live clicks and watch the next stage become Ready. Reopen the task to verify the saved handover and separate task status.

Explore 4 more tutorials for this workflow

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Add and verify task checklist items

Add an item to a named task checklist in Pixie CRM with live clicks. Enter a clear instruction, save it, review the incomplete count and reopen the task to verify both retained steps.

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Reopen and verify a task checklist

Reopen a completed task checklist in Pixie CRM with live clicks. Review the retained item checkboxes, check the separate task status and reopen the task to verify persistence.

Build one rule around one useful event

Choose a precise trigger and describe the result in ordinary language. For example, a qualified enquiry might create a follow-up task for its assigned salesperson. Define the conditions that must be true and what should happen when required information is missing. Test a representative record and a case that should not trigger the rule. Starting with a bounded workflow makes unexpected behaviour easier to find and correct.

Design the exception route before switching it on

An automated action can fail, arrive twice or become inappropriate after a record changes. Decide how the responsible person will see that condition and what a safe retry means. Review who can create or edit rules and keep a readable explanation of their purpose. Actions involving money, contracts, sensitive information or material customer commitments may still need an explicit human approval. Periodic reviews help retire rules that no longer match the business.

Useful answers

What you might
be wondering.

Practical details for a better informed conversation.

Can automation send messages to customers?

Messaging can form part of a configured workflow. Confirm the trigger, recipients, template, consent requirements and failure handling, and test the actual delivery before relying on it.

Should every repeated task be automated?

No. A task with unclear inputs or frequent exceptions may first need a simpler process. Automate the dependable parts and give people a clear way to handle the rest.

Your workflow is a good place to start

Tell us what a better working day looks like.

Bring your current tools, your priorities and the handovers you want to improve. We’ll help you define a useful next step.

Discuss your requirementsAlready a customer? Open MyAccount

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Keep your ticket reference.

Put it into practice with Pixie CRM

Explore the tasks behind Workflow Automation. Check the guide against your enabled modules and role, then confirm the result in your workspace.

Find modules, practical guidance and support.

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